1. Supporters who never registered
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Where local races are won and lost
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2. Independent voters overlooked
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3. Supporters who don’t vote, or return late
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4. Ballots rejected and never cured
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5. Down-ballot drop-off
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6. No candidate in the race
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****************Wake the Candidate********
7. Message doesn’t travel
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****************Wake the Press********
8. Ground game starts too late
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****************Wake the Street********Wake the Campaign********
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